Global K-pop icons BTS and BLACKPINK are tapping into national heritage for their major new projects, collaborating with historic landmarks and national institutions to spotlight traditional Korean culture on the global stage. BLACKPINK will team up with the National Museum of Korea in central Seoul to mark the Feb. 27 release of its new EP, "Deadline." The quartet became the first K-pop act to launch a large-scale collaboration with the national museum. The "National Museum of Korea X BLACKPINK" project will begin on Feb. 26 for an 11-day run in partnership with the museum and the global music streaming platform Spotify, according to YG Entertainment, the group's agency, on Thursday. "Deadline" will mark the band's first full-group project in three years and five months since "Born Pink" in September 2022. The girl group will provide voice commentary on eight of the museum's signature artifacts, allowing visitors to hear descriptions of Korea's historical treasures in the members' voices. The museum's exterior will be illuminated in the group's signature color of pink to mark the release