K-pop goes to the street as 'comebacks' evolve
The Korea Herald reports K-pop agencies are using surprise street performances in malls, parks and plazas to boost comebacks and spark social media buzz. Artists mentioned include Day6’s Young K, Melomance’s Kim Min-seok, Evan, Billlie, I-dle, Seventeen members and Oh My Girl’s Hyojung
Idols & groups mentioned
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