Today in K-Pop

Sunghoon of K-pop boy group Enhypen has been selected as a torchbearer for the 2026 Winter Olympics in Milan and Cortina d'Ampezzo, Italy, his agency said Saturday. Before debuting, Sunghoon was part of South Korea's national figure skating reserve team. Since last year, he has served as an ambassador for the Korean Sport & Olympic Committee. He was recommended by Samsung Electronics Co., one of the official sponsors of the global event. "As I am fully aware of the passion and effort by the national representatives who have shed sweat for the Winter Olympics, I have great respect and support for them," Sunghoon was quoted as saying. "I had dreamed of being part of the Olympics when I was skating, and I am thrilled to be able to fulfill that dream now as a singer." The seven-member multinational boy group, which debuted in 2020, released its seventh EP last week.

SunghoonENHYPEN

SEOUL, Jan. 24 (Yonhap) -- Sunghoon of K-pop boy group Enhypen has been selected...

SunghoonENHYPEN

Korea’s advertising industry is moving quickly to distance itself from singer and actor Cha Eun-woo after he became embroiled in a massive tax evasion controversy — an ironic turn given that he was recently brought in to replace another scandal-hit star. On Jan. 23, promotional videos and image posts featuring Cha were switched to private across Shinhan Bank’s YouTube and other social media accounts. Cha had been serving as the bank’s advertising model. The move came after reports surfaced that Cha is under investigation for alleged tax evasion totaling around 20 billion won ($15 million), prompting fallout across the advertising sector. The situation has drawn particular attention because Shinhan Bank had previously dropped the actor Kim Soo-hyun as its model following a personal controversy, only to appoint Cha as his replacement. With both figures now linked to separate scandals, the bank has found itself caught in consecutive celebrity crises. A day earlier, on Jan. 22, skincare brand Abib, for which Cha serves as an ambassador, also set his promotional video on its official